Thiel College athletes will be outfitted in NIKE gear through partnership with BSN SPORTS

Posted January 20, 2023 Print

GREENVILLE, Pa.-- Thiel College announces that it has established a new athletic partnership with NIKE and BSN SPORTS, the nation’s largest direct marketer and distributor of sporting goods to the school and league markets and a division of Varsity Brands.

Browse the online store for Thiel College-branded NIKE gear.

Through this partnership, BSN SPORTS will serve as the official apparel and equipment provider to the Tomcats Athletic Program while outfitting the College’s athletes, coaches, and community members in premier NIKE product selection. The partnership, which extends for the next five years, will debut across the Tomcat athletic program’s 22 NCAA D-III men’s and women’s teams, competing within the Presidents’ Athletic Conference in the 2023 seasons. Thiel College will also benefit from access to BSN SPORTS’ line of custom campus branding products, expansive support teams, and unique online shopping experiences from BSN’s My Team Shop.

“We are excited to partner with Thiel College & Nike in elevating the performance and impact of their athletic programs,” said Todd Northrop, Vice President of BSN SPORTS - Collegiate Select. “This strategic partnership provides the finest apparel and athletic products to the benefit of each student-athlete representing the Tomcats and we are pleased that we can elevate their experience.”

The agreement includes numerous incentives in the form of discounts and rewards along with incentives for on-field achievements and additional marketing and promotional opportunities.

“We are very excited to partner with BSN SPORTS and Nike,” Thiel College Director of Athletics Jason Fautas said. “This partnership will elevate the Tomcat brand while enhancing the student-athlete experience.”

About BSN SPORTS

Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS’ more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.

About Nike, Inc.

NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories.